Three things are certain in life: death, taxes… and Google updates. This blog is about the third thing. Yes, a new update is about to take place. It is called Core Web Vitals. Google makes thousands of changes to its ranking factors around the year. They don’t even announce them all. They announce when they …
Does the word keyword cannibalization ring a bell? Maybe you’re taken back to your middle school days when you were in middle school and taught about literal cannibals. Yes, you are right to question the correlation here. What possible connection could be between carnivorous animals and the innocuous activity of optimizing your website? Well, there …
Keyword Cannibalization: A Guide To Detect And Fix It Read More »
Recently, I was looking for customized cupcakes for an event. And I realized that despite searching online bakeries, I was subconsciously looking for those based in my area. Why? Because of the assumption that it will get to me sooner! And it dawned on me how important local SEO is, even for businesses without a …
How To Crush The Local SEO Game Without Business Location Read More »
In the vast world of Search Engine Optimization (SEO), some things take up all your time and effort, while robots.txt sits on the sidelines, watching itself being ignored. It is a simple process that can reap big rewards. However, people don’t show it the respect it deserves because one wrong syntax in the robots.txt file …
Let me picture a scenario for you. You enter a query in the search box on Google and press enter. A search engine results page (SERP) opens to answer your query. There you see a question that is exactly what you asked. Your eyes light up. You click on the question and an answer box …
