Are you wondering what it means by ‘submit website to Google?’
No, you do not manually have to go to Google’s headquarter and submit an application there. Just kidding!
It is Google, after all. If they know anything well, it’s how to automate everything.
So, submitting your website to Google is also a simple process. There’s little that you have to do on your part, and the rest – like million other things – is done by Google.
Why do I have to submit website to Google?
Before we talk about why you need to submit website to Google, let’s take a moment and talk about the world of the internet and how search engines do their job, i.e., finding and indexing websites.
After you have created your website, you want people to visit it. For this reason, your website should be indexed in search engines like Google, Yahoo, Bing, etc.
The indexing is the second stage. The first is crawling.
Crawling is done by specially designed bots that visit all the websites that are there on the internet.
These bots reach a new website through the already crawled URLs and sitemaps. If those URLs link to a new website, the bots crawl it and index it. That’s how crawling is done by search engines.
Crawling is followed by processing the data. Google, specially, processes the data against 200+ benchmarks, called the ‘ranking factors’ to gauge the authority, value, and quality of the content on these web pages.
After processing, these web pages are indexed.
Google search engine has specially designed bots called the ‘Googlebot’ that makes sure no website is missed from being crawled. It makes sure to dig out websites from even the deepest pits of the internet.
In the simplest term, Google takes care of everything from crawling your website to indexing it in the SERPs.
But let’s assume you have created a website and left it for Googlebot to discover by itself. Who can tell how long it would take; an hour, a day, or maybe a week?
After all, your website is one of the 1.7 billion websites on the internet, and Googlebot has to crawl each one of them.
That’s why you take your website to Google instead of waiting for it to come looking for you.
How to Submit Your Website to Google?
Before you submit a website to Google, it is wise to first check if any of your website’s URLs are listed on Google or not.
You can do it by entering the URL: site:domainname.tld in the search box. The results will list all the indexed URLs of your website. Here are the search results for my website, Growth Proton:
If your website is not indexed, the search will yield no results. It means Googlebot hasn’t crawled it yet.
Now you have to submit your website to Google.
There are two ways to submit your website to Google. You can do it by using Google Search Console, or you can ping directly to Google.
Submit sitemap through Google Search Console
If you are a new website, the first thing you should do is set up Google Search Console for your website.
Google Search Console allows you to optimize your content with analytics, get your content on Google, identify website issues and how to fix them, and much more.
After setting up the Google Search Console for your website, now it’s time to submit your sitemap to Google.
A sitemap is basically the business directory of your website. It has all the URLs of your website. Google uses sitemaps to crawl and re-crawl pages on your website.
Your website’s sitemap will tell Google:
- Where are the web pages located
- When were they last updated
- What is the updating frequency
- The important pages that Google should crawl first
Why would you need a sitemap?
See. Google is smart enough, and it doesn’t need a sitemap to determine the URLs of your website. So, you can do without having one.
But here lies the trouble.
Suppose your website has pages with more or less similar content. If Google crawls them both and finds content duplication, it won’t rank both of them. Your entire effort went to waste!
Similarly, let’s consider you are an online store selling vacuum cleaners. Now, your main goal is to get people on your site.
Naturally, you would want to prioritize your product page. But what if Google exhausts all the crawling budgets crawling non-money pages on your website?
You wouldn’t want it to happen, would you?
To avoid these unpleasant outcomes, sitemaps are created and added to the websites.
Today, you can’t submit URLs to Google as it discontinued the URLs submission tool back in 2018. Thus, you have to create a sitemap.
Each sitemap is crawled only once when Googlebot visits a website for the first time. After that, you will have to notify Google of any changes you make to your sitemap for it to crawl the sitemap again.
If you have created a sitemap for your website, you can easily find it by entering the following URL:
For example, here is a site map for our website, Growth Proton.
It has every URL that is there on my website. It also shows when the URL was last modified by the user.
If you are certain that you have created a sitemap but unable to find it, go to the robots.txt file. Most users add the sitemap in robots.txt files.
If your search doesn’t bring up anything, then your website is missing a sitemap, and you have to create it.
Some CMS automatically generates sitemaps for the website. But if your CMS hasn’t created one, you can do it yourself using various plugins like All in One SEO Pack, Jetpack, Yoast SEO, Simple CX.
Adding a sitemap to Google Search Console
To add the sitemap, log in to your Google Search Console.
From the left panel, click on sitemaps. Paste the link to your site map in the box and hit ‘submit’.
You don’t have to add your sitemap to Google Search Console every time you make a change in any of the URLs.
You can also simply ping Google to request recrawling of your sitemap and indexing the new URLs. You can do it by entering this URL in your browser:
In the case of Growth Proton, this URL will become:
How to Submit Your Website URL to Google
You do not need to submit sitemaps through Google Search Console every time you make changes to individual URLs. You can simply submit URLs for Google to crawl. It is done through ‘Fetch as Google’ in the Search Console.
Log in to the Google Search Console, and from the left panel, select crawl, and then click ‘fetch as Google’.
A window will open, where you can paste the URL of the updated webpage and request Google to re-index it.
After your request is received by Google, it can take anywhere from one day to a week for the updated webpage to be re-crawled, analyzed, and re-indexed.
Another way to submit URLs to Google without having to upload a sitemap every time is by using the ‘URL inspection tool’ in Google Search Console.
After you have entered the URL, Google will tell you if the page is indexed or not. If it is indexed, you’ll get a “URL is on Google” confirmation message.
If it is not indexed on the search engine, there will be a “URL is not on Google” warning. You can request re-indexing and ask Google to crawl and index the webpage.
Just some caution
While submitting your sitemap to Google, be sure to fix some common issues that might hurt your websites.
First of all, you must filter out low-quality pages or pages that don’t add much value to the user experience. These pages eat into your crawl budget without contributing anything productive to your SEO efforts.
Also, make sure that the sitemap is not blocked by the robots.txt file. In that case, Google won’t be able to crawl your web pages.
The journey that starts with creating a website ends with the last URL being indexed on the search engines.
Therefore, it is important to help search engines discover your websites and make it easy for them to crawl, process, analyze and index your content.
Creating a sitemap and submitting it to Google via the Search Console is the most effective way to attract Google’s eyes towards you.
So, create a user-friendly website, add quality content to it, optimize the website using effective SEO techniques, and then knock at Google’s door to invite it into your website.
If you have any questions regarding this process, reach out to us. Like Google, we are also just one click away.